ABOUT

 

 

Hi, I'm Jennifer, a UX research lead working at the intersection of user insights + product design. I'm based in Brooklyn, New York.​​

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I'm currently a UX researcher at Google on the search ads team, where I surface user behavior and feedback to influence design and product decisions. 

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Prior to that, I was the UX Research Lead at Away, where I built and scaled our research function and surface meaningful user insights to create a functional, friendly, and accessible digital experience with teams across the business, inspiring people to travel more.

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Before Away, I was a UX Research and Insights Consultant at C Space, where I helped brands build human-centric businesses by bringing them a deeper understanding of their users. My team and I partnered with Google, Waze, and Spotify to learn about digital culture, algorithmic implications, and the future of tech.

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Prior to the UX world, I double majored in Economics and Film Studies at Tufts University. In my personal time, you'll most likely find me reading on the subway, spending hours at local bookstores, exploring new running routes, or CitiBiking my way through the city. I'm also a 200 hour-certified yoga teacher leading classes across Manhattan and Brooklyn.

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I'm a firm believer that by bringing clarity to invisible and systemic drivers, we can build a more empathetic, accessible, and equitable world. 

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Stay a while, ask some questions, and let's connect!​​